Benefits or Advantages of Google Commerce search Over Adwords.


Google adwords and Google commerce search both is product of Google.com. But Google commerce search is the new generation search engine for searching products online or you can say best search engine for online products.


1. In adwords you have to bid the keywords but The pricing model for Google Commerce Search is based on the number of products/items (SKUs) in your data feed and the number of search queries entered on your site each year.

2. Traffic Quality: Traffic quality from Google commerce search is much better than the traffic quality of adwords.

3. Conversions: generally you will get 3% of conversion rates from adwords but with Google commerce search you will get around 15 to 20% conversion rates.

4. Competition: In adwords competition is really high and you have to pay higher for the targeted keywords but in Google commerce search you have to pay to get listed only, very less competition but if you products are good then competition level are almost zero.

5. Revenue: In terms of revenue Google commerce search is much better than adwords. You will get higher sales and repeated buyers for your product.